Search Engine Optimization (SEO): The points Quick Start Guide

Introduction

Search Engine Optimization or SEO, is a branch of knowledge in the field of website development (web development) that focus on the design (pre-production) and promotion (post-production) so the website can be properly indexed by search engines (search engines / SE) on the internet, like Google, Yahoo, Ask, and MSN. In addition to website content can be fully recorded by the SE, this activity is also intended that these websites get a good position when someone does a search on the content. Whether or not the position of a website on the SE is determined based on whether or not appearing on the website first page of search results in the SE. That way, the website will get many visitors who are adding value to him.

Actually there is no standard procedure and certainly in applying SEO. In fact, a scientist who worked at the company's largest SE in the world do not know exactly how the company's SE application in assessing a website. From the various possibilities in ways that are often used in SEO, can make the outline. The following is an outline that can be done to improve a website's position in the SE.
Creating a Sitemap (Sitemap)

Site map not only useful for visitors but also for the SE. Is not SE is also even visitors are not human. By reading sitemap, SE can determine which pages are worth noting. Guide to create a sitemap that meet international standards can be found at www. sitemap.org.
Creating Special Page Latest News (News Feeds)

By reading news feeds, SE can find new pages that have not been recorded without having to browse the pages one by one. Surely this will accelerate the latest news spread through the SE. Usually, this page using the RSS format, which is specific and standard format for distributing content information without regard to the news page view.
Avoiding Duplicate Title and Information page (Meta Tags)

Often, website gives the same page title for all pages on the site. Usually this is done to simplify management. On the other hand, SE will be assessed more like a title page of a book title. If, title-that's it, usually the contents of its pages will be considered "different light" to other pages with the title sama.Akibatnya, the page will be "nomorduakan" for the record. And according to other visitors, it could be much different from the previous pages. So, try to give a different title and imaging content.
Register Website at Sites Directory

It is like our home address registered to the road map publishers, home address we will be more easily found by people if you want to visit. Internet directory site quite influential among others, Best of the Web (http://botw.org), DMOZ (http://dmoz.org), Joe Ant (http://joeant.com), and Yahoo! Directory (http://dir.yahoo.com).
Mutual Exchange links with Similar Sites

With the links that lead to certain web sites via a website that has similar content, SE considers the site-related and affect each other so that other sites would provide a reference to him. Therefore, SE deems necessary to note the page in question.
Buying Links from Other Sites

Still related to the previous point, given that the link from a site to another site gives a good effect if the contents are related. Therefore, many web site managers to implement these points by buying links from other sites. This is done because to exchange links like in the previous point requires a long time.

Such practices are now been facilitated by some service providers such as:

* Text Link Ads (http://www.text-link-ads.com)
* Text Link Brokers (http://www.textlinkbrokers.com)
* LinkAdage (http://www.linkadage.com/)

Things to remember in buying links, do not buy links from sites that are not relevant because it will be considered spam and reduce the value of SE.
Creating Link bait

The definition of link bait is the links that had been installed in various websites with the purpose of directing visitors to the website in question. Usually, these links form the information useful and build curiosity and invites readers to explore further.
Providing Facilities Social Bookmarking

Social Bookmarking is basically the same as bookmarking in general, is giving signs and information on a particular page in order to more easily traced in the future. What distinguishes it is, on the social bookmarking marking and notes addressed to other people or other readers besides visitors concerned. It is expected that other visitors who have never come to a particular site can get an idea of the contents of those sites to be visited later on.
Make a Blog or Forum

By creating a blog than a website complete, managers can enter information on a wider and lighter. This is because the nature of blogs is more like a diary than an actual book. In addition, visitors can provide comments directly on a blog, thus providing a living environment for the web site.

The same with the forum. However, for a forum a little more severe condition, ie the number of visitors should be plenty of forums in order for optimal effect. If a forum has had many visitors, the web content will be an updated automatically by the visitors.
Avoiding the use of JavaScript / Ajax and Flash

Although there is now news that SE was able to read a page based Javascript / Ajax and Flash, the site manager should not make the entire contents with the second object. Because the core base of web pages are text, links, and images. If your site is the base of Flash applications or a Javascript / Ajax, you should still provide a text explanation of the application if sepitar if visitors do not have the facilities to display the application.
Improve Site Security by Jahil Hands

The purpose of securing a site from the hands of ignorant not only secure the data therein. But, more to keep the SE does not record things that are not dar site management responsibilities, such as the comments point out discussions, nor the drawings that are not related.

To overcome this, the site manager should be diligent to update and monitor the site for things that are bothering them can be anticipated before it is recorded by the SE.
Improving the Disability Links

To find a link that is no longer active you can use the features of the W3C in http://validator.w3.org/checklink. The many links that junlah defects or non-active on the web page will be considered by the SE as a page that is not up to date and no longer need to be included in the registry.
Avoiding Duplicate Content

Content duplication broader in scope than simply duplicating the title as the previous points. If the content on a web site exactly as it considered pages on a particular web site, then the value of these web sites will be reduced much in the eyes of SE. Unfortunately if it considered the site turned out to be duplication of the original site. Duplication cases is somewhat technically difficult to resolve because it is a social problem as well. The best thing is, we start from ourselves to not duplicating content from other sites.
Avoiding use of Session ID

To identify unique visitors usually use the facility web site session. This can lead to cases of duplication of content for the pages with a different and unique session will be considered duplicate pages by SE. Therefore, avoid using session except for pages that do not need to be accessed by the public, including the SE.
Use HTML Tag Relevance

The purpose of this point is to use html tags on web pages in accordance with the original function, not just to embellish the look. For example, to strengthen the writing by using the proper header tags for titles. This will trick the SE is considered as the title, but they are not relevant to the content of the page.

In broad outline of the fifteen points that's what to do SEO. However, it is also the possibility of new applications with different methods. Given the Internet technology is a very dynamic world.